DEATH WITHOUT MERCY
Campaign
We have created this campaign alongside the release of Death Without Mercy - a film that transcends entertainment. A film that has the power to inspire a collective journey of learning, remembrance and action. Here, we will share our stories with you and show you how, together, we can help honour those lost and keep their visions alive.
Far beyond the aftershock, these life-changing events still impact individuals and families today. We - Fuad, Safa and Fadi - are creating two special spaces that aim to honour the dreams of our loved lost ones and allow their visions to live on. These places will serve as a beacon of hope and vitality for the communities that will benefit from them: by bringing people together, they will nurture collective strength, renewal and resilience, creating a lasting positive impact that honours our loved ones’ legacies.
Qutaiba (Fuad and Safa’s young son) loved football. It was his favourite sport and he always dreamt of having a place near home where he could play with his friends. A new football pitch will be the perfect tribute to Qutaiba and it will provide a safe and welcoming environment where young people can come together through their love for sport.
Yaman (Fadi’s older brother) was a talented filmmaker with a passion for storytelling. This was something that they bonded over, always celebrating each other's work. A new cinema, in his honour, will become a vibrant community hub in Idlib - a place where everyone will be welcome to enjoy the arts and enrich the community’s cultural fabric.